Core Purpose
“To provide life changing quality solutions to individuals, to achieve self sustainable growth optimistically.”
Core Values
ASHRAFIA always takes Responsibility
ASHRAFIA always Challenges limits.
ASHRAFIA always Thrives to Excel.
BRAND PROMISE
3Ds (Discipline, Dedication, Determination)
Big Hairy Audacious Goal (BHAG)
“To create a rich legacy & be a preferred brand like TATA, become a `25000 CR Multifaceted group by 2035”.